CONSUMER BUSINESS OF THE YEAR
Recognising outstanding growing businesses in the consumer sector. This award identifies exciting high-growth and innovative businesses within the consumer sector that have the potential to continue to scale.
The judges are looking for:
- Customer proposition international expansion, new products/service lines, new end markets, increased market penetration)
- Product – with reference to the market in which you operate, what is it that you are you doing differently in relation to your product or customer proposition
- Brand – the role of branding in your business model
- Route to market – how does your service and/or delivery model give you a competitive edge
- Capacity for further growth – how scalable is your business? What are the means by which you are planning to drive future growth? (e.g. international expansion, new products/service lines, new end markets, increased market penetration)